Melts in your mind, not in your hands
As of November 03, 2010, a U.S. federal trademark registration was filed for SO GOOD, IT'S RIDQULOUS. This trademark is owned by American Dairy Queen Corporation. Droppingjaws.com commends Dairy Queen on their new advertising campaign, this approach gives a Dairy Queen a straight shot into the subconscious of their target market. With this clever play…